From Trusted Relationship to Measurable Revenue
One complete Referral Campaign — from trusted introduction to verified outcome, Connector reward, and Referzio transaction revenue.
Complete Transaction Record
- Company
- MedFlow Technologies
- Connector
- Alex Morgan
- Referred Organization
- Capital Regional Health System
- Campaign
- Introductions to Mid-Atlantic Hospital Supply Chain Leaders
- Referral
- REF-DEMO-1001
- Opportunity
- Capital Regional Health System — MedFlow Platform
- Contract Value
- $250,000
- Connector Reward
- $5,000
- Referzio Revenue
- $500
- Company Total Cost
- $5,500
- Referral Protection
- Applied
- Success Milestone
- Verified
- Reward Status
- Paid
- Demonstration Stages Completed
- 0 of 11
What the Demonstration Proved
Structured Demand
The company defined the opportunity, target, qualification rules, milestone, and reward before receiving referrals.
Trusted Supply
The Professional Connector submitted a referral based on a legitimate professional relationship.
Protected Attribution
The referral was timestamped and connected to the controlling campaign terms.
Governed Workflow
The company reviewed qualification, consent, duplicate status, and relationship evidence.
Measurable Outcome
The introduction became a tracked opportunity and verified business outcome.
Monetizable Transaction
The connector received the published reward and Referzio generated a transaction fee.
What Referzio Added
Business Model
Initial Revenue Model
10% transaction fee paid by the company
- Connector reward
- $5,000
- Referzio revenue
- $500
- Company total cost
- $5,500
- Attributed contract value
- $250,000
Future Revenue Opportunities
- Referzio Guaranteed service feesPlanned
- Company subscriptionsPlanned
- Enterprise plansPlanned
- Marketplace intelligencePlanned
- Advanced matchingPlanned
- Workflow and integration servicesPlanned
Platform Growth Model
Platform Growth Model — Network effects not yet achieved
Campaign Analytics — Demonstration
Campaign Funnel
Financial Outcomes
Attributed pipeline
$410,000
Attributed closed-won value
$250,000
Connector rewards paid
$5,000
Referzio transaction revenue
$500
Total transaction cost
$5,500
Transaction Audit Timeline
Campaign Version 1.0 published
DemonstrationDemo start · Referzio Operations · Campaign · Campaign
Referral submitted
Demonstration9/11/2026, 8:14:46 PM · Alex Morgan · Connector · REF-DEMO-1001
Protection activated
Demonstration9/11/2026, 8:14:46 PM · Referzio · System · REF-DEMO-1001
Company review opened
DemonstrationStep 3 · Taylor Bennett · Company · REF-DEMO-1001
Referral accepted
DemonstrationStep 4 · Taylor Bennett · Company · REF-DEMO-1001
Introduction completed
DemonstrationStep 5 · Alex Morgan · Connector · REF-DEMO-1001
Opportunity created
DemonstrationStep 6 · Taylor Bennett · Company · Capital Regional Health System — MedFlow Platform
Opportunity stage: Qualified
DemonstrationStep 7 · Taylor Bennett · Company · Opportunity
Opportunity stage: Evaluation
DemonstrationStep 8 · Taylor Bennett · Company · Opportunity
Opportunity stage: Proposal
DemonstrationStep 9 · Taylor Bennett · Company · Opportunity
Opportunity stage: Contract Review
DemonstrationStep 10 · Taylor Bennett · Company · Opportunity
Opportunity marked Closed Won
DemonstrationStep 11 · Taylor Bennett · Company · Opportunity
Success Milestone reported
DemonstrationStep 12 · Taylor Bennett · Company · Milestone
Milestone evidence reviewed
DemonstrationStep 13 · Referzio Operations · System · Milestone
Milestone verified
DemonstrationStep 14 · Referzio Operations · System · Milestone
Reward approved
DemonstrationStep 15 · Taylor Bennett · Company · RWD-DEMO-5001
Reward paid
DemonstrationStep 16 · Referzio Operations · System · PAY-DEMO-9001
Campaign Learning
What Worked
- Clear hospital-system targeting
- Senior supply-chain role requirement
- Direct professional relationship
- Strong business context
- Competitive fixed reward
- Three-day review commitment
Future Improvements
- Clarify dormant CRM relationship rules
- Add more detailed procurement modernization signals
- Identify additional high-performing connector profiles
Interested in the future of Relationship Commerce?
Referzio is building infrastructure to structure, protect, measure, and monetize trusted business introductions.
This section does not constitute an investment offering, securities solicitation, or guarantee of returns.
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